Project 12: Optus & Airbnb - "At Home in Japan"

Optus & Airbnb went into partnership with the aim of helping travellers stay connected and feel 'right at home.'

To create awareness of the partnership amongst Australians heading overseas we launched a social video campaign that both entertains and also brings to life the consumer benefits of Optus x Airbnb.

We recruited Em Rusciano (a well known Australian writer, comedian, singer and presenter) as the face of the campaign then headed to Japan to bring 'right at home' to life.