Media: Fast Company on DBP Donut This lean and mean style is unusual in advertising and Lopez-McBean says it takes some explaining. “They sit around and go, how are these guys doing this for this? Even down to the way they shoot, we have to spend a lot of time liaising with the partners, saying, ‘I know this looks really weird and it’s not what you’re used to, but trust me, this works really well.” Hide Content
